As a part of being the official wine for the upcoming Lions tour, Boschendal has produced two limited-release commemorative wines.
South African premium wine company DGB has secured the rights for Boschendal, its wine estate near Stellenbosch, to be the official wine partner to the much-anticipated rugby tour by the British and Irish Lions to SA in August.
As a part of being the official wine for the upcoming Lions tour, Boschendal has produced two limited-release commemorative wines – a magnum bottle (1.5-litre) Shiraz 2019 and a 750ml red blend of Cabernet Sauvignon and Merlot from the 2017 vintage.
Tim Hutchinson, executive chair of DGB, says the official association between Boschendal and the British and Irish Lions tour was announced ahead of one of the most eagerly-awaited events of the international rugby calendar.
“This year marks the 130th commemoration of rugby between South Africa and the Lions, who first toured the country in 1891,” says Hutchinson. “Besides the intense traditional rivalry and the fact that we only see the Lions here every 12 years, this year’s tour is a historic one as the hurdles posed by the Covid-19 crisis had to be overcome to make it a reality.”
He says it is a huge privilege that one of DGB’s premium wine brands, Boschendal, was chosen as the official wine partner “to this piece of sporting history”.
DGB’s Douglas Green wine brand was the official wine of the 1995 Rugby World Cup when Francois Pienaar’s team beat the All Blacks with former president Nelson Mandela in attendance. When South Africa hosted the Cricket World Cup in 2003, DGB’s Bellingham was the official wine sponsor. Besides the limited-release Boschendal wine selections made especially for the Lions tour to South Africa, Boschendal will also provide the wine for official engagements and other social events outside the Covid-19-free bubble in which the respective teams will function.
“The past 15 months have been immensely challenging to the South African wine industry,” says Hutchinson. “The international interest in the tour by the British and Irish Lions will ensure that through DGB and Boschendal, the presence of our country’s wines is communicated around the globe, elevating the profile of Brand South Africa.”
Tom Halsey, commercial director for The British & Irish Lions, says Boschendal is an iconic Cape wine with an excellent international reputation.