magical-butter-digital-paid-marketing-tampa-clearwater-pinellas-5
magical-butter-digital-paid-marketing-tampa-clearwater-pinellas-6

Seacabo Media provided ideation, design, content creation and programming services for a variety of MagicalButter.com's interactive and digital marketing campaigns.

MagicalButter.com approached us to enhance the brand’s e-commerce experience. While MagicalButter.com is well known as a cannabis innovator, we wanted to use the launch of the new designs and digital campaigns as a way to introduce consumers to a unique kitchen appliance.

With an existing digital presence, it was our job to develop a custom shopping experience that not only would increase sales, but consumer engagement as well.

From the moment users land on the site, they’re met with a combination of product, campaign and kitchen inspiration imagery. This immediately immerses site visitors in the newly defined brand narrative and lifestyle, using video and featured images to give users the opportunity to explore further..

Client: MagicalButter.com

Category: E-commerce

Date: December 2017

Web Design & Development

Custom development and design on two different platforms, BigCommerce and WordPress, along with high converting product landing pages, provided the path to increased sales and engagement.

Digital Marketing

The challenge was to create a digital experience by seamlessly weaving together content and product focusing on MagicalButter’s key demographic.  With our help, MB enjoyed the highest Black Friday and holiday sales to date.

Content Strategy

From live cooking streams to simple website recipe cards, MagicalButter.com’s presence in multiple mediums allowed for a user experience that was not only informative, but guided users to the right types of products.