Growth Teams Have the Tools to Be Coronavirus Anti-Growth Teams

Growth Teams Have the Tools to Be Coronavirus Anti-Growth Teams

While platforms like Facebook offer 21st-century advertising tools that harness advanced computation to target ads and change behavior, they are only using 20th-century PSAs against coronavirus. Given the exponential challenge we’re up against, passive links to information and videos from the Centers for Disease Control and World Health Organization are woefully insufficient to keep the…

How *World of Warcraft* Has Evolved With the Internet

How *World of Warcraft* Has Evolved With the Internet

“Games are very rapidly solved these days,” says Ion Hazzikostas, the game director of World of Warcraft.Hazzikostas, known to the World of Warcraft community as Watcher, has developed the 16-year-old massively multiplayer online role-playing game since 2008. On a call with WIRED, he reminisced about how, early in the history of games, before raid walk-through…

Games Without Fans Could Help Level the Playing Field

Games Without Fans Could Help Level the Playing Field

Football fans have always been convinced that referees are biased against their team, and for a while, they were actually right. In the years after the Second World War, teams in England were significantly more likely to lose when playing away, due largely—it’s thought—to the influence of the boisterous home support on the decision making…

Covid-19’s Scary Blood Clots Aren’t That Surprising

Covid-19’s Scary Blood Clots Aren’t That Surprising

As if it weren’t enough that the new coronavirus can steal away your ability to breathe and make your immune system turn against you, now we know this fearsome pathogen can also literally curdle your blood. News of the “bizarre, unsettling” complication—one that’s been killing young and middle-aged patients with Covid-19—made headlines last month. “…

Taika Waititi Will Direct a Star Wars Movie

Taika Waititi Will Direct a Star Wars Movie

Hello, and welcome to another edition of The Monitor, WIRED’s entertainment news roundup. This week we’ve got news about Star Wars, Kraftwerk, Joe Exotic, and Tom Cruise (who may or may not be going to space). Let’s get going.Taika Waititi Is Going to Direct a Star Wars MovieYou know who’s great at spicing things up…